Imagine starting a small Shopify store and maybe it’s just you. Maybe it’s a team, two to three people. You go really confident in it. You don’t really know if it’s going to be a small little project or a big, big business. You’re very confident in it, so you start, you start running some ads. You make it as beautiful and as appealing as possible. You make your pages, you optimize absolutely everything. You start getting a sale here and there. Maybe one day it’s not so good, not so profitable. The next day you start making money. Next month you start making money. You start slowly going through the steps. Maybe it doesn’t go as you planned, but you start going. You build a brand out of it. You build a company. Maybe you hire one more person to help you and you slowly build it out. The first couple of years it’s a little bit slow
Essentially a company that started from scratch, from just an idea that this guy right here is surfer, got an idea to make a sunglass brand from a friend and he built it on Shopify, sort of building out the store, got a little team, started running some ads and started slowly getting some sales until now and 2019 they sold 70% of the company, not the entire company for matey million dollars surfers, Pacific beach sunglass brand blenders acquired by Italian giant and $90 million. Insane. Those are an insane story and an amazing case study for the entire Shopify community to just show what’s possible and the cool thing about it also, and not cool but relevant to you, is that they didn’t start off making a ton of money in the beginning. The brand was actually started in 2011 by this guy chase Fisher, which is a longtime surfer.
That’s why he was able to basically know the audience, know the brand, know the people that he was advertising to. They launched in 2011 and only recently exploded. Their ads actually started converting massively. They started scaling up in 2016 when they got their first million dollar a year at one point $3 million in sales. Then the company absolutely explode it into more tight seven figures. Then they expect to hit $42 million this year, 2019 and now they sold for valuation of 70% for $90 million. Re leaving that remaining 30% of Fisher. What this means is that the guy sold part of his company, but he’s still is the CEO. He still owns the company that he built from scratch and now he’s $90 million. Richard, it’s absolutely amazing and also it’s something really cool. That Fisher set right here. You can go from selling seven pairs to 700 pairs overnight, but it’s not an overnight success.
Working on a brand, working on a company, this big doesn’t happen really fast, but it can be like that. If you keep trying, you commit to your brand and commit to your store and you build a team, you keep going and build. Some ads, you build more ad to get better and better every single day. Then you have that overnight success after years of building your brand. So then they went from like 6,000 to 40,000 units per month. And now the acquisition has been in the works since may. So I’ve been, it’s been working on since months now. It’s finally been finalized. It’s from a company called Safa low, which is just an absolute giant in e-commerce in Italy. And now the guy’s just an absolute millionaire. Shopify created a millionaire from scratch because he committed and built a brand. And you can do the exact same thing.
This isn’t a dream. This isn’t some hype that everybody’s saying, get into this business, get into Shopify. Shopify dropshipping is amazing. Make some money. It’s not a scheme. It’s a real business that you can build a profitable company, a massive brand that you can then sell for millions of dollars. This is the company right here. Blenders, eyewear. They essentially now sell any type of eyewear product, sunglasses. They even sell, um, prescription glasses. Actually, you can see all the colors here. They have these amazing colors. Amazing designs and that’s also why they were able to do so well with Facebook ads, their face Scouts and just absolutely amazing. It’s because they have these clever designs, these clever colors that look really well when they’re shown in an ad. They have these purchasers right here really go. They also have a blog there and you can shop and the website actually looks really cool.
They’re making millions of dollars per month. This the website and now they’re worth $90 million. Hey, if you’re enjoying this video so far and you’re looking to build a profitable Shopify business in 2020 and beyond, make sure to comment, automate, automate down below. I’m doing a special giveaway of a training that takes you from zero all the way up to $5,000 per day with your Shopify business. I teach people how to build automated and profitable Shopify. Vesta says, make sure to click automate, comment, automate that in the comments. Subscribe, hit that notification mail and click that like button. If you’re enjoying this video. Another company that you may know as well that did the exact same thing, build a brand, sold it for millions of dollars, is MVMT. They got acquired for $100 million in 2018 building a brand from scratch and this one was drop ship like they started drop shipping these watches from China, Shopify drop shipping.
Then they built a legitimate companies, started importing everything, becoming a solid brand. Then they became just a multimillion dollar company, so for $100 million, absolutely insane story. Again, they started from scratch. That’s the beauty of this. You can also create this brand appeal by using a theme like for example, the prestigious theme. It’s 180 bucks, so it does cost you a little bit. What I recommend is, for example, getting some sales first on your niche or general drop shipping store drop shipping is just the best way to start. Start something, start a physical product business, get some sales here and there and be able to test multiple products. Then when you have a category, just like this student right here who’s doing about a thousand dollars a day and then again this student right here, he’s doing almost a thousand dollars a day. Both my students that I’ve taught them how to go from basically general selling niche products here and there, all the way up to building a legitimate brand where people come back again and again and again and one great theme to do it is with prestige.
You can basically take a product from AliExpress. AliExpress is obviously going to go off a little bit in July, 2020 he packet is going away, so you do need other services, which I talk about in the video. It’s going to pop up here, Ali express alternatives, but it’s a great way to just start, just start something, pick a product that you can start advertising may, maybe you’ll get a professional theme like that. Build a Shopify store. You can build it with multiple kinds of products. It doesn’t have to be a particular brand. Once you start getting sales, then you build a brand off of the products that are working just like those two students and you can get there very, very fast and just like blenders who can go from basically getting a little bit of profit, maybe a hundred $200 a day, $10,000 a month, over a hundred thousand dollars a month, and then multiple seven figures and then potentially once you have that brand, you have that brand loyalty.
You have a lot of customers that keep coming back. Maybe you already have that product in physical stores. Then you can go and sell the brand for multiple millions of dollars leg these companies have been able to do. That’s it. Go ahead and get started with your brand right now, whether that’s drop shipping or just a general Shopify store. If you want to learn how to build your brand properly with the right strategy and see how we can help you become one of those students that’s doing $1,000 a day, $10,000 a month, even a hundred thousand dollars a month, made sure to schedule a strategy session with the first link data description scheduled a free strategy session with either me or somebody on my team to see your business right now. See where you’re struggling, see what you’re doing right now in your business, how you can improve it, and then how you can scale it up massively and how we can help you do it as well. If you want to start on, highly recommend you watch this video right here. Do not start Shopify until you watch. This is super, super helpful for anybody looking to start a Shopify store. Build a Shopify business. Make sure to click that video right there. Watch it down below. Comment down in the comments. Automate, automate to build your automated Shopify business. Subscribe. Hit that notification about a, like the video if you liked it. I’m Rafael Cintron from Rafael Cintron Review and I’ll see you in the next one.